Maynard Communications sourced and arranged a brand ambassador role for James DeGale with Transcosmos, the UK license holder of the revolutionary wearable training gear SIXPAD which has an electronic muscle stimulant that uses state of the art technology to develop and tone muscles.

James was seen as a perfect brand match with SIXPAD ahead of his IBF/WBC World Super-Middleweight Unification showdown with Badou Jack in January 2017 and was the first athlete outside of SIXPAD product consultant and the world’s greatest footballer, Ronaldo, to endorse the product.